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Supporting fellow indie authors: real strategies that benefit you too

As an independent author, it’s tempting to see other writers as competition—but that mindset can hold you back. The truth is, supporting fellow indie authors can be one of the most effective and rewarding ways to grow your own audience. By building genuine connections and promoting others, you not only foster goodwill in the writing community, but you also create opportunities to expand your reach and visibility in return.

Collaboration, not competition—indie authors grow stronger together.

Promoting other authors doesn’t just benefit them. It benefits you, too. Here’s how:

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Sending publication slips to bookstores and libraries: a guide for independent authors

As an independent author, getting your book into bookstores and libraries can significantly expand your readership and increase sales. One way to achieve this is by sending publication slips to bookstores and libraries that may be interested in carrying your book. Here’s what you need to know about publication slips, how to create them, and how to strategically send them out.

The publication slip for my novel, If You Didn’t See it Coming follows the guidelines listed in this blog post for creating a publication slip for your independant novel.

What is a publication slip?

A publication slip is a one-page marketing sheet designed to introduce your book to bookstores and libraries. It provides key details that help book buyers decide whether to stock your book. Think of it as a quick sales pitch in print form.

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Hand selling your independent novels: meeting readers and making sales

For independent authors, meeting readers face-to-face is often the best way to sell books—especially before you gain widespread recognition. While online marketing is essential, there’s no substitute for personal interactions. Readers are more likely to buy a book when they meet the author, hear about the story firsthand, and form a connection. Here’s how to maximize your success with hand selling your books at events.

Check with your local bookstore to find out if they host authors for book signings. It’s a great way to connect with readers right in your local area!

To get started with hand selling, look for local events where you can set up a table and interact with potential readers. Consider:

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